Using Behavioral Science in Marketing
Drive Customer Action and Loyalty by Prompting Instinctive Responses
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Engelsk
Apply behavioral science techniques in key areas of marketing to drive consumer action for increased engagement and conversion rates.
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Forlagsbeskrivelse af Using Behavioral Science In Marketing Drive Customer Action af Nancy Harhut
Apply behavioral science techniques in key areas of marketing to drive consumer action for increased engagement and conversion rates.
Detaljer
Forlag
Kogan Page Ltd
ISBN
9781398606487
Sprog
Engelsk
Sider
288
Udgivelsesdato
03-08-2022
Varenr.
3302828
EAN nr.
9781398606487
Varegruppe
Engelsk non fiction div.
Højde/Dybde (mm)
156
Bredde (mm)
234
Længde (mm)
20
Vægt (g)
444