Brand Gap, the
Revised Edition
0.0
( 2929 )
Engelsk
Presents a unified theory of brand. This work shows how strategic or creative approach of thinking can unite to produce a "charismatic brand". It also helps you learn: the five essential disciplines o...
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Forlagsbeskrivelse af Brand Gap, the af Marty Neumeier
Presents a unified theory of brand. This work shows how strategic or creative approach of thinking can unite to produce a "charismatic brand". It also helps you learn: the five essential disciplines of brand-building; how branding is changing the dynamics of competition; the three most powerful questions to ask about any brand; and more.
Detaljer
Forlag
New Riders Publishing
ISBN
9780321348104
Sprog
Engelsk
Sider
208
Udgivelsesdato
01-09-2005
Format
Paperback
Varenr.
1144889
EAN nr.
9780321348104
Varegruppe
Engelsk non fiction div.
Højde/Dybde (mm)
203
Bredde (mm)
135
Længde (mm)
22
Vægt (g)
226