The Challenger Sale
Taking Control of the Customer Conversation
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Engelsk
Based on an exhaustive study of thousands of sales reps across multiple industries and geographies, this title argues that classic relationship building is a losing approach, especially when it comes ...
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Forlagsbeskrivelse af The Challenger Sale af Matthew Dixon
Based on an exhaustive study of thousands of sales reps across multiple industries and geographies, this title argues that classic relationship building is a losing approach, especially when it comes to selling complex, large-scale business-to-business solutions. Based on an exhaustive study of thousands of sales reps across multiple industries and geographies, this title argues that classic relationship building is a losing approach, especially when it comes to selling complex, large-scale business-to-business solutions.
Detaljer
Forlag
Portfolio
ISBN
9781591844358
Sprog
Engelsk
Sider
240
Udgivelsesdato
10-11-2011
Format
Hardback
Varenr.
2011510
EAN nr.
9781591844358
Varegruppe
Management
Højde/Dybde (mm)
16
Bredde (mm)
215
Længde (mm)
140
Vægt (g)
418