Catch the feeling : the art of creating meaningful experiences
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IF IT ISNT FELT, IT WONT STICK. That simple truth is at the heart of this book. We often think people act on facts and logic but its really their feelings that guide them. Both in private life an...
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IF IT ISNT FELT, IT WONT STICK. That simple truth is at the heart of this book. We often think people act on facts and logic but its really their feelings that guide them. Both in private life and at work. When you begin to design for what people feel, not just what they think, everything changes. Thats when true engagement and great value is created. Were in the middle of an experience revolution. People's view of what really matters in life and in their relationship with businesses is undergoing a fundamental shift. We no longer just chase stuff, thrills or status symbols. We seek meaning, emotion, and stories worth sharing. That shift holds enormous potential for those who understand the power of designing experiences that leave a lasting impression. "Catch the feeling - the art of designing meaningful experiences" helps you grow the value of your business in ways that are both meaningful and sustainable while contributing to a better world for the people who matter to you. This book offers key insights, inspiring real-world examples, and practical tools for creating experiences that truly make a difference whether you work in leadership, communication, business development, customer experience or public service. Youll gain a deeper understanding of what moves people and why. Youll find tools and models you can apply directly. And youll learn how to build more human, engaging and profitable relationships with your customers, your team and your community. Whether you're transforming an entire organization or planning a dinner for someone you love this book gives you the mindset and methods to make it meaningful. Catch the Feeling will make your (work)life more joyful, more purposeful and more profitable.
Detaljer
Forlag
Pool Kommunikationsbyrå
Udgave
1
ISBN
9789153145455
Sprog
Svensk
Sider
370
Udgivelsesdato
20-08-2025
Format
Hæftet
Varenr.
3432531
EAN nr.
9789153145455
Varegruppe
Svensk norsk