Marketing Ethics And Consumer Society Practising Inclusive,
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Engelsk
This unique new text explores marketing ethics, the impact of marketing on consumers’ lives, and the wider social, cultural, and political context of marketing activities. A much-needed and relevant...
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Forlagsbeskrivelse af Marketing Ethics And Consumer Society Practising Inclusive, af Athanasia Daskalopoulou
This unique new text explores marketing ethics, the impact of marketing on consumers’ lives, and the wider social, cultural, and political context of marketing activities. A much-needed and relevant textbook that brings together all the key contemporary topics in marketing ethics.
Detaljer
Forlag
Routledge
ISBN
9781032994901
Sprog
Engelsk
Sider
136
Udgivelsesdato
03-04-2025
Varenr.
3287239
EAN nr.
9781032994901
Varegruppe
Management
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