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Sports Marketing

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Engelsk
Highly practical and engaging, Sports Marketing equips students with the skills and techniques they need to be successful marketers in any sporting environment. The book blends marketing theory with p...

Paperback

589,95 DKK
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Forlagsbeskrivelse af Sports Marketing af Donald P. Roy

Highly practical and engaging, Sports Marketing equips students with the skills and techniques they need to be successful marketers in any sporting environment. The book blends marketing theory with practitioner insights into current issues and future directions in the sports industry.

Detaljer

Forlag
Routledge
ISBN
9781032644851
Sprog
Engelsk
Sider
560
Udgivelsesdato
31-10-2024
Format
Paperback
Varenr.
3231028
EAN nr.
9781032644851
Varegruppe
Management
Bredde (mm)
280
Længde (mm)
210

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  • Økonomi, finans, erhvervsliv og ledelseErhvervsliv, virksomheder og ledelseSalg og marketing
  • Økonomi, finans, erhvervsliv og ledelseErhvervsliv, virksomheder og ledelseSalg og marketing
  • Idræt og udendørsaktiviteterIdræt: genereltIdrætsarrangementer og idrætsorganisationIdrætsorganisation og idrætsanlæg

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