Confessions of An Advertising Man
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Engelsk
Confessions of an Advertising Man is the distillation of all the successful Ogilvy concepts, tactics and techniques that made this book an international bestseller. Regarded as the father of modern ad...
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Forlagsbeskrivelse af Confessions Of An Advertising Man af David Ogilvy
Confessions of an Advertising Man is the distillation of all the successful Ogilvy concepts, tactics and techniques that made this book an international bestseller. Regarded as the father of modern advertising, David Ogilvy created some of the most memorable advertising campaigns that set the standard for others to follow. Anyone aspiring to be a good manager in any kind of business should read this.
Detaljer
Forlag
Southbank Publishing
ISBN
9781904915379
Sprog
Engelsk
Sider
194
Udgivelsesdato
01-09-2011
Format
Paperback
Varenr.
2116737
EAN nr.
9781904915379
Varegruppe
Biography
Højde/Dybde (mm)
16
Bredde (mm)
233
Længde (mm)
157
Vægt (g)
248
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