Ten Principles Behind Great Customer Experiences, The
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Engelsk
Create a great customer experience whoever you are. Customers are powerful. They have a loud voice, a wealth of choice and their expectations are higher than ever. This book covers ten pr...
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Forlagsbeskrivelse af Ten Principles Behind Great Customer Experiences, The af Matt Watkinson
Create a great customer experience whoever you are. Customers are powerful. They have a loud voice, a wealth of choice and their expectations are higher than ever. This book covers ten principles you can use to make real world improvements to your customers’ experiences, whatever your business does and whoever you are. For managers, leaders and those starting a new business , the book shows that making improvements customers will appreciate doesn’t need to be complicated or cost a fortune. Overall WINNER - CMI Management Book of the Year 2014 WINNER - Innovation & Entrpreneurship Category at the CMI Awards 2014 Create a great customer experience whoever you are. Customers are powerful. They have a loud voice, a wealth of choice and their expectations are higher than ever. This book covers ten principles you can use to make real world improvements to your customers’ experiences, whatever your business does and whoever you are. For managers, leaders and those starting a new business, the book shows that making improvements customers will appreciate doesn’t need to be complicated or cost a fortune.
Detaljer
Forlag
FT Publishing International
ISBN
9780273775089
Sprog
Engelsk
Sider
240
Udgivelsesdato
13-12-2012
Format
Paperback
Varenr.
3290698
EAN nr.
9780273775089
Varegruppe
Management
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