Barbie and Ruth
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Engelsk
Barbie is the diminutive yet arrestingly voluptuous doll unveiled at the 1959 Toy Fair. Ruth Handler is Barbie's creator: the tenth child of Polish-Jewish immigrants; a passionately competitive and cr...
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Forlagsbeskrivelse af Barbie and Ruth af Robin Gerber
Barbie is the diminutive yet arrestingly voluptuous doll unveiled at the 1959 Toy Fair. Ruth Handler is Barbie's creator: the tenth child of Polish-Jewish immigrants; a passionately competitive and creative business pioneer. This title presents the story of two women, and how together they indelibly changed American business and culture. “Barbie and her creator, the sharp-elbowed gal who built the biggest toy company, have a story to tell. ” —TimeBarbie and Ruth is the remarkable true story of the world’s most famous toy and the woman who created her. It is a fascinating account of how one visionary woman and her product changed an industry and sparked a lasting debate about women’s roles. At once a business book, a colorful portrait of an extraordinary female entrepreneur, and a breathtaking look at a cultural phenomenon, Barbie and Ruth is a must read for anyone who ever owned a Barbie doll. This is the entwined tale of two exceptional women. One was a voluptuous eleven-inch-tall beauty who debuted at the 1959 Toy Fair in New York City and quickly became the treasure of 9 out of 10 American girls and their counterparts in 150 countries. She went on to compete as an Olympic athlete, serve as an air force pilot, work as a boutique owner, run as a presidential candidate, and ignite a cultural firestorm. The other was Ruth Handler, the tenth child of Polish Jewish immigrants. A brilliant, creative, ruthless, and passionately competitive visionary, Ruth was a mother and wife who wanted it all—a masterful entrepreneur who, together with her curvaceous plastic creation, changed American business and culture forever.
Detaljer
Forlag
Harper Business
ISBN
9780061341328
Sprog
Engelsk
Sider
288
Udgivelsesdato
15-02-2010
Format
Paperback
Varenr.
3333781
EAN nr.
9780061341328
Varegruppe
Fiction paperback
Højde/Dybde (mm)
135
Bredde (mm)
193
Længde (mm)
20
Vægt (g)
264