Understanding Michael Porter
The Essential Guide to Competition and Strategy
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Engelsk
If you want to understand how companies achieve and sustain competitive success, Michael Porter's frameworks are the foundation. But while everyone in business knows Porter's name, his writing can be ...
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Forlagsbeskrivelse af Understanding Michael Porter af Joan Magretta
If you want to understand how companies achieve and sustain competitive success, Michael Porter's frameworks are the foundation. But while everyone in business knows Porter's name, his writing can be daunting. As a result, many managers misunderstand and misuse his concepts. This title provides a summary of Porter's revolutionary thinking.
Detaljer
Forlag
Harvard Business Review Press
ISBN
9781422160596
Sprog
Engelsk
Sider
256
Udgivelsesdato
06-12-2011
Format
Hardback
Varenr.
2091891
EAN nr.
9781422160596
Varegruppe
Engelsk non fiction div.
Højde/Dybde (mm)
164
Bredde (mm)
236
Længde (mm)
23
Vægt (g)
508